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Ulta Beauty: Art Director
I served as Art Director of Ulta Beauty's Big Summer Beauty Sale campaign. I also stepped in as producer, creative strategist & operations for this campaign - bringing it to life from the ground up. We created hype and joy around our Big Summer Beauty Sale, getting our guests in the mindset that Ulta Beauty is their summer destination.
We Our hero spots above set the tone for the campaign, from there we created a handful of assets to pulse throughout the campaign on social, see below.
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